When Craig started Glint in 2000, he envisioned himself assembling a crack team of advertising zealots capable of handling the brunt of the work, leaving him ample time to shave his handicap on the golf course. However, his passion working with clients and developing effective marketing strategies tends to keep him in the office more than originally planned. Oddly enough, this has led to an increase in new business among Craig’s golf partners, as it is apparent that his ad game is far superior to his short game.